There are a couple of add-ons for managing links, I have tried them and I have not been impressed with any of them. Some are bloated, some have redundant code, some are just plain dangerous when it comes to using them for SEO. All are ugly.
My idea is to code up a new system to allow the Shop Owner to add links. And then have page, using tabs, to show the link category and links, a bit like this mockup;
Should be interesting to see what I can come up with.
In my opinion, the point of a links module is to allow the Shop Owner to help customers get to other sites. Reciprocal links (or in other words, you link to me, I’ll link to you) are outdated and should not be used for SEO purposes. What’s your thoughts on links to/from other sites?